If you’ve read or written content with AI, you know what current AI models sound like: generic, abstract, and a bit like an average of the Internet. Current AI models are tuned primarily for coding and agentic use cases, which can be seen in the very names of the latest releases (Claude Code, Codex, etc.) and the benchmarks used. AI model makers have not pursued writing as a primary use case. Some tech commentators like Benn Stancil believe that the writing quality of AI models is getting worse because of chatbot style writing being de-prioritized in favor of agentic performance.
AI models trained for coding don’t need to write well. Code can be written in any style as long as it runs and does the job without errors. Current state of the art agents write code that passes all tests, but where the code is usually poorly written slop. In other words, current AI model makers are optimizing for a verifiable, logical final output and not the style of AI responses.
Laser-focus on AI writing
Vaero takes a completely different approach. We are laser-focused on solving the AI writing problem. We’re building AI models that sound human, and, in fact, our models can write exactly like you. By specializing on this specific task, our models dramatically outperform the most advanced frontier models on writing style.
With AI agents that can write, entire new opportunities are opened up from agents that write long-form articles, social media posts, and emails. If you think about it, most of the office work in the world today is one of three things: (1) coding or mathematical work, (2) talking (e.g., sales, customer support), or (3) writing (blogs, reports, social media, emails). From this perspective, writing is roughly 1/3 of all categories of white collar work in the entire world.
The first use case that we’re targeting is content creation for marketers. We chose this use case as one of the main places where style is important to stand out from the noise. Companies and sometimes individual writers write in a specific style that they wish to replicate. Companies enforce this currently through training and style guidelines. Moreover, there’s enough training data, in the form of existing blog and social posts, to learn specific styles.
Unique technology that learns from your writing
Vaero vastly overperforms in matching your style because we train a custom AI model to write like you. We start with a base model and train it on your writing samples. This is not “AI prompting” that some companies like to tout as “training”. We’re actually training a model just like the frontier labs, but using just your writing samples so that it learns to write like you.
With any custom model, users may have concerns about how the model would ever stack up against the best frontier models. Vaero is designed so you’re never losing out on frontier AI intelligence. Our AI models rewrite AI text into your style. This means you can continue to use all the agentic, reasoning, and search capabilities of your favorite model to write your content - and then use Vaero to rewrite it to sound like you.
Put simply, Vaero gives you the best of both worlds by using model specialization. You’re not replacing your regular workhorse model with Vaero. You use the current frontier models that are trained for coding and logical reasoning for general purposes tasks where those skills are important, and you use Vaero when you want the writing to sound good.
A technical team who found the perfect problem
My background in both writing and coding led me to found this company. When I was in college, I originally wanted to be a creative writing major before I later decided to focus on computer science. Even though I ended up in one of the #1 computer science Ph.D. programs in the world, my love for writing never left. I graduated from Harvard Law School, where I learned that writing quality was indeed very important, and practiced as a lawyer at a prestigious firm.
After ChatGPT was released, one of the problems I started working on was getting AI models to write like a lawyer. It was impossible to get the regular models to write in the style of real legal documents. I started training my own models to write in a legal style, and the technological innovations developed during that time are the foundation of Vaero today.
When it comes to marketing content, I also have a long background. I launched an SEO-based consumer business 12 years ago, which had tens of thousands of unique visitors per month just from the D.C., Maryland, and Virginia area.
This is my second Silicon Valley startup. I launched the first, Cognition IP, in 2018 and grew it to around $2M annualized revenue. Much of that demand was driven by content such as blogs and even 3 books that I wrote and posted on our website. We drafted patents for hundreds of startups.
That’s all for now. I’m exited for a new adventure. And more updates to come.